Small Ma Shitu Masan how to do search PR

recently, the author of the two article "network public relations: what is the" search "search PR PR value and significance of" the search of PR specific concepts, and the value and significance of this article, we’ll throw some practical ideas.

Because

is the search for the crowd is PR, we search for the user, this is an important field of network marketing, but also a more professional direction, author of small Ma Shitu Mashan marketing agency for the professional direction, of course, in the practical work also needs to consider the non search pr. So, how to do a good job search PR?.

first step demand analysis – find the target word

to do a lot of things, is the need to do the needs analysis, of course, search public relations is no exception. The purpose of doing public relations is to search for the purpose of the user to create a sense of trust in the enterprise or brand, to do the groundwork for the transaction. So how to distinguish the target group? That is by keywords, imagine a netizen to understand a company or a product do? Will search the "brand" and "company name" and "product name", the Ma Shan has proposed three search theory has the same way. About to pony know the way the official website consultation online consultant, so these words is to search the key words in the work of public relations.

second step information optimization – optimize network information

We all know that

can optimize the website, in fact, any information on the network can be optimized, news, forum posts, blogs and so on, after a successful optimization allows information to better reflect their own values, and to search target groups, to show the enterprise sales information. For example, the official website of the enterprise, the enterprise encyclopedia, the official blog of the enterprise, enterprise news, etc..

some people may say that we are doing all that? Is not displayed in the show place, if only to do, but did not show up, or is very reliable, the position is not shown, are unable to achieve good search effect of PR.

each company’s situation is different, the operation methods and ideas may have differences, how to engage in discussion, and pony know the way online consultant, provide adequate business information, network marketing consultant pony know the way will be a feasible implementation plan for the enterprise search pr.

third steps bad information – Crisis PR

everyone wants their good reputation in the online business, hope that the enterprises of information on the Internet is positive, but the fact is that so often do not, enterprises will be difficult to avoid some negative information, may be individual customers encounter bad products not dealt with unfair competition or a competitor, anyway many enterprises have faced the situation.

this step we need to do is not satisfied with the satisfaction of the customer, but the customer is a picture of the interests of a good product to him, or to what point of value-added services >

recently, the author of the two article "network public relations: what is the" search "search PR PR value and significance of" the search of PR specific concepts, and the value and significance of this article, we’ll throw some practical ideas.

Because

is the search for the crowd is PR, we search for the user, this is an important field of network marketing, but also a more professional direction, author of small Ma Shitu Mashan marketing agency for the professional direction, of course, in the practical work also needs to consider the non search pr. So, how to do a good job search PR?.

first step demand analysis – find the target word

to do a lot of things, is the need to do the needs analysis, of course, search public relations is no exception. The purpose of doing public relations is to search for the purpose of the user to create a sense of trust in the enterprise or brand, to do the groundwork for the transaction. So how to distinguish the target group? That is by keywords, imagine a netizen to understand a company or a product do? Will search the "brand" and "company name" and "product name", the Ma Shan has proposed three search theory has the same way. About to pony know the way the official website consultation online consultant, so these words is to search the key words in the work of public relations.

second step information optimization – optimize network information

We all know that

can optimize the website, in fact, any information on the network can be optimized, news, forum posts, blogs and so on, after a successful optimization allows information to better reflect their own values, and to search target groups, to show the enterprise sales information. For example, the official website of the enterprise, the enterprise encyclopedia, the official blog of the enterprise, enterprise news, etc..

some people may say that we are doing all that? Is not displayed in the show place, if only to do, but did not show up, or is very reliable, the position is not shown, are unable to achieve good search effect of PR.

each company’s situation is different, the operation methods and ideas may have differences, how to engage in discussion, and pony know the way online consultant, provide adequate business information, network marketing consultant pony know the way will be a feasible implementation plan for the enterprise search pr.

third steps bad information – Crisis PR

everyone wants their good reputation in the online business, hope that the enterprises of information on the Internet is positive, but the fact is that so often do not, enterprises will be difficult to avoid some negative information, may be individual customers encounter bad products not dealt with unfair competition or a competitor, anyway many enterprises have faced the situation.

this step we need to do is not satisfied with the satisfaction of the customer, but the customer is a picture of the interests of a good product to him, or to what point of value-added services >

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