How to do a good job in the operation and promotion of the industry website

first, the positioning and operation of the industry website

first, no matter what kind of industry website must have a good location. To take the lead, before doing so, in the choice of the industry, we must pay attention to the following two points:

1, choose their own familiar industry;

2, select the special industry.

in the world of the Internet, only unexpected, can not do.

will start planning website after selecting industry overall direction and operational objectives, which is among the main customer base positioning, product positioning, characteristic service, profit point, operation mode, short-term and long-term goals etc.. This part of the planning is very important, it relates to the overall development of the site later, personally feel that this is the root of the site, is the seed, the latter is only the promotion of the operation of soil and fertilizer. The following aspects of the operation of the industry website simple chat:

1) site customer base positioning

this needless to say, the industry website is generally for industry users, the main industry dealers, manufacturers and enterprises around the industry users.

2) product and service positioning

now because of the many industry Web site, industry sectors that we can think of is other people can think, in this respect, in order to improve their competitiveness in the same site, we can only start from the platform of products and services, this requires that we must truly understand the industry, understand the market and the business needs, and then according to their actual needs to sort out a set of meet their actual needs of the product line. Assuming the same industry product line is almost the case, it can only set up a number of features and services, or on the basis of the existing platform to increase the number of value-added business.

3) business model

The majority of the

industry station is B2B mode, then the B2B site to earn money, can only be based on fine do through, like CEO Guo Fansheng as the rest of the saint is. I think, these industry site to want to survive, must make the industry to do fine, fine to others don’t understand when you can develop. Others do not understand, you will succeed. This is the Internet B2B, C2C model is completely different. Dozens of industry websites we HC, pushing the "exclusive services industry," close to the service industry, the service of others is cannot read, this time on the value. We are now advocating cooperation, the technical platform, sales channels, brand share, so that B2B can develop.

4) profit point

industry website profit point generally has the following categories: advertising, membership revenue, detailed some of the exhibition, as well as some of the more professional things such as: industry analysis report, industry evaluation activities and so on it,

>

first, the positioning and operation of the industry website

first, no matter what kind of industry website must have a good location. To take the lead, before doing so, in the choice of the industry, we must pay attention to the following two points:

1, choose their own familiar industry;

2, select the special industry.

in the world of the Internet, only unexpected, can not do.

will start planning website after selecting industry overall direction and operational objectives, which is among the main customer base positioning, product positioning, characteristic service, profit point, operation mode, short-term and long-term goals etc.. This part of the planning is very important, it relates to the overall development of the site later, personally feel that this is the root of the site, is the seed, the latter is only the promotion of the operation of soil and fertilizer. The following aspects of the operation of the industry website simple chat:

1) site customer base positioning

this needless to say, the industry website is generally for industry users, the main industry dealers, manufacturers and enterprises around the industry users.

2) product and service positioning

now because of the many industry Web site, industry sectors that we can think of is other people can think, in this respect, in order to improve their competitiveness in the same site, we can only start from the platform of products and services, this requires that we must truly understand the industry, understand the market and the business needs, and then according to their actual needs to sort out a set of meet their actual needs of the product line. Assuming the same industry product line is almost the case, it can only set up a number of features and services, or on the basis of the existing platform to increase the number of value-added business.

3) business model

The majority of the

industry station is B2B mode, then the B2B site to earn money, can only be based on fine do through, like CEO Guo Fansheng as the rest of the saint is. I think, these industry site to want to survive, must make the industry to do fine, fine to others don’t understand when you can develop. Others do not understand, you will succeed. This is the Internet B2B, C2C model is completely different. Dozens of industry websites we HC, pushing the "exclusive services industry," close to the service industry, the service of others is cannot read, this time on the value. We are now advocating cooperation, the technical platform, sales channels, brand share, so that B2B can develop.

4) profit point

industry website profit point generally has the following categories: advertising, membership revenue, detailed some of the exhibition, as well as some of the more professional things such as: industry analysis report, industry evaluation activities and so on it,

>

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