Adsense nets daily broadcast video network doubled advertising time Tmall joined the Book War

1, the video site difficult to alleviate the pressure burn: quietly doubled advertising time

June 12th morning news, in the original advertising time is only about 15 seconds long video TV before this year quietly double to more than and 40 seconds, has gradually become the standard configuration of potatoes, Youku, Qiyi Sohu, video website, video website says this is because the advertising value has been seriously underestimated, also means that advertising revenue most of the video site is still facing pressure burn.

according to the random test of sina technology, at present, the Sohu Qiyi video, Youku, TV, movie titles of long video advertising, long average has 45 seconds, at least in more than 40 seconds. And this data in the first two years, only about 15-20 seconds. In Youku even when the length of only 1 minutes and a half minutes of short video, advertising to reach 15 seconds.

related: the video site difficult to alleviate the pressure burn: quietly doubled advertising time

2, Tmall joined the electricity supplier will be on-line bookstore book melee:

in June 14th

June 12th morning news, Tmall announced the Tmall bookstore (book.tmall.com) on June 14th officially launched, according to reports, Tmall in the sale of books will be more than 60 million, including 50 domestic and foreign press and more than and 20 independent B2C shopping website.

said Tmall, unlike proprietary online bookstores, bookstore will use Tmall publisher direct way, then, more than 1 thousand books online bookstore will include 50 domestic and foreign press, more than and 20 independent B2C shopping website, within 24 hours of delivery of more than 80% businesses.

related reading: Tmall books: melee electricity supplier to join

in June 14th will be on-line bookstore

3, the mobile Internet listed on the United States temporarily closing the gate or the concept of the Internet’s

, according to data provider Ipreo statistics, as of the eastern United States time on June 10th, the U.S. market has been a full three weeks without any one enterprise initial public offering (IPO). Even last week, the global capital markets IPO raised $548 million, there is little share of Internet companies. This is the United States IPO market this year, the longest silent time. Since May 18th Facebook high-profile listing has been down all the way, the mutual trust between the concept of Internet companies and investors are gradually broken. On the eve of the Facebook market, the market was once optimistic that, including the Internet, including the IT industry is expected to become the main driving force of economic recovery in the United states.

The

for the other side of the ocean is to invest in the field of Chinese with investors, it is a punch. Baidu chairman and CEO Robin Li recently said publicly that this year, Chinese Internet companies listed in the United States is very difficult, difficult to improve the open market in the short term, the impact on the mobile Internet

1, the video site difficult to alleviate the pressure burn: quietly doubled advertising time

June 12th morning news, in the original advertising time is only about 15 seconds long video TV before this year quietly double to more than and 40 seconds, has gradually become the standard configuration of potatoes, Youku, Qiyi Sohu, video website, video website says this is because the advertising value has been seriously underestimated, also means that advertising revenue most of the video site is still facing pressure burn.

according to the random test of sina technology, at present, the Sohu Qiyi video, Youku, TV, movie titles of long video advertising, long average has 45 seconds, at least in more than 40 seconds. And this data in the first two years, only about 15-20 seconds. In Youku even when the length of only 1 minutes and a half minutes of short video, advertising to reach 15 seconds.

related: the video site difficult to alleviate the pressure burn: quietly doubled advertising time

2, Tmall joined the electricity supplier will be on-line bookstore book melee:

in June 14th

June 12th morning news, Tmall announced the Tmall bookstore (book.tmall.com) on June 14th officially launched, according to reports, Tmall in the sale of books will be more than 60 million, including 50 domestic and foreign press and more than and 20 independent B2C shopping website.

said Tmall, unlike proprietary online bookstores, bookstore will use Tmall publisher direct way, then, more than 1 thousand books online bookstore will include 50 domestic and foreign press, more than and 20 independent B2C shopping website, within 24 hours of delivery of more than 80% businesses.

related reading: Tmall books: melee electricity supplier to join

in June 14th will be on-line bookstore

3, the mobile Internet listed on the United States temporarily closing the gate or the concept of the Internet’s

, according to data provider Ipreo statistics, as of the eastern United States time on June 10th, the U.S. market has been a full three weeks without any one enterprise initial public offering (IPO). Even last week, the global capital markets IPO raised $548 million, there is little share of Internet companies. This is the United States IPO market this year, the longest silent time. Since May 18th Facebook high-profile listing has been down all the way, the mutual trust between the concept of Internet companies and investors are gradually broken. On the eve of the Facebook market, the market was once optimistic that, including the Internet, including the IT industry is expected to become the main driving force of economic recovery in the United states.

The

for the other side of the ocean is to invest in the field of Chinese with investors, it is a punch. Baidu chairman and CEO Robin Li recently said publicly that this year, Chinese Internet companies listed in the United States is very difficult, difficult to improve the open market in the short term, the impact on the mobile Internet

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