Fresh O2O pure electricity supplier or offline retail difficult to meet user needs

 

basic necessities of life are the basic elements of our lives. Before 2013, the most important influence of the Internet on our four basic elements was clothing and food (online shopping and group buying), the Spring Festival in 2014, short term free sit, the Internet began to permeate the line". Recently, with a statement of Yabuli forum of a real estate mister, Internet penetration of the real estate sector also surfaced, look at the domestic housing prices boss recently "whereabouts" you know, the Internet began to enter the "live".

2014 is destined to be a year of rapid change and Internet penetration of traditional industries.

so, for the traditional fresh areas of retailers and restaurant chain, build a website platform to put their goods placed in the Internet can be resolved if we drop the current source, falling revenues, operating costs more and more high, the answer is no.. Because the entity retail, catering business is also faced with excess capacity, too saturated problem, you build, he will build.

then where is the way out for real business,

?

is the only way to use the Internet technology and the introduction of effective Internet thinking, cultivating different levels of customer demand, the establishment of a lower cost, intimate, personalized fresh goods, food supply mode.

one, the current fresh retail, food chain and pure fresh electricity supplier shortcomings.

most traditional, fresh, solid, retail and foodservice chains have the following disadvantages:

1. most difficult operating conditions of retail and catering chain stores focus on internal operations and industry practices for implementation, emphasis needs and experience of customers don’t even pay attention to light. Key performance in closed operation, will focus on the operation of the store operation above, think I just want to shop inside the work well, customers will naturally more and more come in shopping. This model, with the emergence of the Internet, has gradually felt the pressure. The traditional retailer is what I have, what you buy, and the Internet thinking retail is what you want, what I give you, and the way you want it to be. For catering, business is not good to do eat gifts and other activities, information network promotion after the group purchase began to expand to some extent depends on the group purchase, and ignore the customer for food, environment, service and other details of the experience and feedback, further, you in the dining area on the customer’s special needs to take the initiative to open up too? You and your customers really talked about the us what kind of dishes?

2. with the development of economy, labor costs, rental costs, amortization of fixed assets renovation, these four costs are growing, the entity retail and restaurant chain caused by rising costs, most restaurants, retail profits are declining.

3. entity fresh, retail and catering traditional commodity sales model is the first purchase, processing, marketing, due to the preservation of fresh goods characteristics, resulting in damage

 

basic necessities of life are the basic elements of our lives. Before 2013, the most important influence of the Internet on our four basic elements was clothing and food (online shopping and group buying), the Spring Festival in 2014, short term free sit, the Internet began to permeate the line". Recently, with a statement of Yabuli forum of a real estate mister, Internet penetration of the real estate sector also surfaced, look at the domestic housing prices boss recently "whereabouts" you know, the Internet began to enter the "live".

2014 is destined to be a year of rapid change and Internet penetration of traditional industries.

so, for the traditional fresh areas of retailers and restaurant chain, build a website platform to put their goods placed in the Internet can be resolved if we drop the current source, falling revenues, operating costs more and more high, the answer is no.. Because the entity retail, catering business is also faced with excess capacity, too saturated problem, you build, he will build.

then where is the way out for real business,

?

is the only way to use the Internet technology and the introduction of effective Internet thinking, cultivating different levels of customer demand, the establishment of a lower cost, intimate, personalized fresh goods, food supply mode.

one, the current fresh retail, food chain and pure fresh electricity supplier shortcomings.

most traditional, fresh, solid, retail and foodservice chains have the following disadvantages:

1. most difficult operating conditions of retail and catering chain stores focus on internal operations and industry practices for implementation, emphasis needs and experience of customers don’t even pay attention to light. Key performance in closed operation, will focus on the operation of the store operation above, think I just want to shop inside the work well, customers will naturally more and more come in shopping. This model, with the emergence of the Internet, has gradually felt the pressure. The traditional retailer is what I have, what you buy, and the Internet thinking retail is what you want, what I give you, and the way you want it to be. For catering, business is not good to do eat gifts and other activities, information network promotion after the group purchase began to expand to some extent depends on the group purchase, and ignore the customer for food, environment, service and other details of the experience and feedback, further, you in the dining area on the customer’s special needs to take the initiative to open up too? You and your customers really talked about the us what kind of dishes?

2. with the development of economy, labor costs, rental costs, amortization of fixed assets renovation, these four costs are growing, the entity retail and restaurant chain caused by rising costs, most restaurants, retail profits are declining.

3. entity fresh, retail and catering traditional commodity sales model is the first purchase, processing, marketing, due to the preservation of fresh goods characteristics, resulting in damage

Leave a Reply

Your email address will not be published. Required fields are marked *