2012 mobile e commerce and applications will blowout

2011 the Internet has a lot of surprises and unrest. The release of apple 4S and millet mobile phone turned out, the new wave of mobile Internet. Along with the apple 4S and millet mobile phone crazy selling a few degrees out of stock, can be predicted that the next one or two years will be a critical year of rapid development of mobile internet. Who can seize this rare opportunity who can stand out in the fierce competition. Now, many businesses have been keen smell of mobile Internet brings the commercial value of this field have the layout. Among them, mobile commerce and mobile applications will be the main direction.

mobile commerce

in recent years, the PC side of e-commerce has made considerable progress, the birth of e-commerce companies such as VANCL, Jingdong and a number of industry leader. In the traditional retail industry leaders are still hesitant to launch online shopping this mode, these Internet companies have put aside the PC side to achieve fruitful results, began to test the waters of mobile e-commerce.

in 2011 February, where the mobile phone version of 21 on-line, sounded the network competition for mobile e-commerce market. Since then, mobile e-commerce has begun to enter the people’s vision. To 2011 April, just two months time, every day we only get from the mobile Internet has over 6000 orders, turnover reached 500 thousand. In addition to customer, Taobao is one of the early layout of the mobile Internet business. According to Taobao insiders said that in 2011 the eleven activities on the same day, the mobile version of Taobao’s daily visit exceeded 250 million, the daily sales of up to 490 million.

mobile applications

with the sharp decline in the price of smart phones, as well as the three major mobile operators in order to snatch the user to take the terminal subsidies to accelerate the popularity of smart phones. According to the United States, a well-known research firm on the second quarter of 2011, global mobile phone sales analysis found that: Global smartphone sales accounted for the proportion of total shipments reached 25%. In China, this proportion is higher, reaching 31%, the use of high-end mobile phones in the gradual rise in the low-end mobile phone is also showing a blowout. Among them, the low-end Android phone system is the most common. By the end of December 2011, domestic smart mobile phone shipments have reached 56%.

smartphone popularity, the biggest beneficiaries than software applications. The emergence of mobile applications to solve the fragmentation of the use of time, but also more convenient access to information. The value added service of application software is undoubtedly more valuable wealth. With the convergence of the three networks approaching, 3G applications and development has also achieved good results, is moving towards the direction of the product and the development of benign. Recently, the first launch of the mobile application area Mobile Corporation pan game concept. According to China Mobile game product director Wang Gang describes, "Pan game" concept will change people’s new expectations for mobile applications, it can not only with the 3G network integration, can also be advertising, music, education, training, health knowledge popularization and the user is closely connected.

2011 the Internet has a lot of surprises and unrest. The release of apple 4S and millet mobile phone turned out, the new wave of mobile Internet. Along with the apple 4S and millet mobile phone crazy selling a few degrees out of stock, can be predicted that the next one or two years will be a critical year of rapid development of mobile internet. Who can seize this rare opportunity who can stand out in the fierce competition. Now, many businesses have been keen smell of mobile Internet brings the commercial value of this field have the layout. Among them, mobile commerce and mobile applications will be the main direction.

mobile commerce

in recent years, the PC side of e-commerce has made considerable progress, the birth of e-commerce companies such as VANCL, Jingdong and a number of industry leader. In the traditional retail industry leaders are still hesitant to launch online shopping this mode, these Internet companies have put aside the PC side to achieve fruitful results, began to test the waters of mobile e-commerce.

in 2011 February, where the mobile phone version of 21 on-line, sounded the network competition for mobile e-commerce market. Since then, mobile e-commerce has begun to enter the people’s vision. To 2011 April, just two months time, every day we only get from the mobile Internet has over 6000 orders, turnover reached 500 thousand. In addition to customer, Taobao is one of the early layout of the mobile Internet business. According to Taobao insiders said that in 2011 the eleven activities on the same day, the mobile version of Taobao’s daily visit exceeded 250 million, the daily sales of up to 490 million.

mobile applications

with the sharp decline in the price of smart phones, as well as the three major mobile operators in order to snatch the user to take the terminal subsidies to accelerate the popularity of smart phones. According to the United States, a well-known research firm on the second quarter of 2011, global mobile phone sales analysis found that: Global smartphone sales accounted for the proportion of total shipments reached 25%. In China, this proportion is higher, reaching 31%, the use of high-end mobile phones in the gradual rise in the low-end mobile phone is also showing a blowout. Among them, the low-end Android phone system is the most common. By the end of December 2011, domestic smart mobile phone shipments have reached 56%.

smartphone popularity, the biggest beneficiaries than software applications. The emergence of mobile applications to solve the fragmentation of the use of time, but also more convenient access to information. The value added service of application software is undoubtedly more valuable wealth. With the convergence of the three networks approaching, 3G applications and development has also achieved good results, is moving towards the direction of the product and the development of benign. Recently, the first launch of the mobile application area Mobile Corporation pan game concept. According to China Mobile game product director Wang Gang describes, "Pan game" concept will change people’s new expectations for mobile applications, it can not only with the 3G network integration, can also be advertising, music, education, training, health knowledge popularization and the user is closely connected.

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