Ali and Sina micro blog tacit marketing

revealed yesterday, Ali waves will be released "marbled cat" e-commerce platform within a week, what is "the marbled cat"? In the author’s opinion in marketing, resource integration is the Alibaba group and Sina, in other words, refers to the cooperation between Taobao in the electronic commerce industry of the leading edge and influence in the Sina micro-blog social promotion in the field of industry leaders.

it is reported that since the Alibaba investment Sina micro-blog, the cooperation between the two sides has taken the first step in essence, "the marbled cat" release is cooperation and marketing of a punch. Marbled cat, as the name suggests, "cloud", which is the modern electronic commerce powerful database and cloud computing tools; "the cat", is the Alibaba of electricity provider platform title, similar to "Tmall".

why Tmall and Sina in the original two less related to a "tacit understanding"? The author thinks that the cause is simple and clear, in the social background of the complex, simple communication factors, determines the direction and trend of social and social tools from PC to mobile transfer becomes as everyone knows the direction. A few years ago, is a period of rapid development of the computer network, so the network PC is the main platform and channel electricity supplier transactions, but now PC the lifeline of the development to maturity, while the mobile terminal is in the growth stage, with the development of space, so the high speed, the Alibaba decided to recreate a "Taobao" in mobile end, and quickly find the user would have to rely on social network connections and relationships, in which Sina micro-blog will become the first choice, imagine every user of sina Taobao and Tmall have become traffic entrance, the value space of Alibaba rose unimaginable.

every basic is behind the investment strategist, Ma Yun as the "punish the heart of the entrepreneur, do investment is to obtain better returns, in the possession of the Sina 18% stake in micro-blog, Ma Yun once said:" micro-blog is a good we’re good." In fact, this sentence is with a pun, on the one hand, micro-blog has been done, as a shareholder of the Alibaba behoove is good; however, we also understand the other side, micro-blog in the Alibaba, micro-blog has done good or bad influence of Alibaba is good or bad, that is to say the Alibaba rely on micro-blog to find the entrance of users of mobile traffic to determine the quality of the Alibaba.

so, Alibaba and Sina micro-blog is to increase profits and value each other understanding of electronic commerce and Internet one of cooperation, we can have a look and curiosity of watching "the product of marbled cat cooperation can create" how value. Then, to see whether it can open the Internet and e-commerce platform for cooperation.

articles from http://s.www.51sole.com reprint please indicate, thank you.

revealed yesterday, Ali waves will be released "marbled cat" e-commerce platform within a week, what is "the marbled cat"? In the author’s opinion in marketing, resource integration is the Alibaba group and Sina, in other words, refers to the cooperation between Taobao in the electronic commerce industry of the leading edge and influence in the Sina micro-blog social promotion in the field of industry leaders.

it is reported that since the Alibaba investment Sina micro-blog, the cooperation between the two sides has taken the first step in essence, "the marbled cat" release is cooperation and marketing of a punch. Marbled cat, as the name suggests, "cloud", which is the modern electronic commerce powerful database and cloud computing tools; "the cat", is the Alibaba of electricity provider platform title, similar to "Tmall".

why Tmall and Sina in the original two less related to a "tacit understanding"? The author thinks that the cause is simple and clear, in the social background of the complex, simple communication factors, determines the direction and trend of social and social tools from PC to mobile transfer becomes as everyone knows the direction. A few years ago, is a period of rapid development of the computer network, so the network PC is the main platform and channel electricity supplier transactions, but now PC the lifeline of the development to maturity, while the mobile terminal is in the growth stage, with the development of space, so the high speed, the Alibaba decided to recreate a "Taobao" in mobile end, and quickly find the user would have to rely on social network connections and relationships, in which Sina micro-blog will become the first choice, imagine every user of sina Taobao and Tmall have become traffic entrance, the value space of Alibaba rose unimaginable.

every basic is behind the investment strategist, Ma Yun as the "punish the heart of the entrepreneur, do investment is to obtain better returns, in the possession of the Sina 18% stake in micro-blog, Ma Yun once said:" micro-blog is a good we’re good." In fact, this sentence is with a pun, on the one hand, micro-blog has been done, as a shareholder of the Alibaba behoove is good; however, we also understand the other side, micro-blog in the Alibaba, micro-blog has done good or bad influence of Alibaba is good or bad, that is to say the Alibaba rely on micro-blog to find the entrance of users of mobile traffic to determine the quality of the Alibaba.

so, Alibaba and Sina micro-blog is to increase profits and value each other understanding of electronic commerce and Internet one of cooperation, we can have a look and curiosity of watching "the product of marbled cat cooperation can create" how value. Then, to see whether it can open the Internet and e-commerce platform for cooperation.

articles from http://s.www.51sole.com reprint please indicate, thank you.

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